PDS449 - Building a Sustainable Competitive Advantage

Course Overview

Participants will learn to recognize their competitive advantage and understand strategies they need to employ in order to sustain that competitive advantage. 

Key Topics:

• Explore the various sources of competitive advantage
• Understand temporary and sustainable competitive advantage
• Learn steps to identify your own competitive advantage
• Strategically employ your competitive advantage in order to grow your business
• Recognize when competitive advantage is waning and how to adapt to market shifts
• Learn though case studies -- companies who thrived and those who didn't survive

Takeaways:

• A deeper understanding of competitive advantage and its importance
• A framework for evaluating your competitive advantage 
• Strategies for capitalizing on competitive advantage to grow your business

Applies To The Following Certificate

• Management Essentials Certificate : Required